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Rakuten will be FC Barcelona's new global sponsor. The agreement that was presented this Wednesday in the Auditori 1899 at Camp Nou has its beginnings in the team's tour of the United States in 2015, when one of Barça's very own players set the wheels in motion.

“It all started with a dinner organised by Gerard Piqué at [Rakuten Chairman and CEO] Hiroshi Mikitani's house in San Francisco,” revealed Club president Josep Maria Bartomeu during Wednesday's presentation.

Since that moment the two parties have been in constant contact, culminating in the agreement that situates Barça as one of the best paid clubs in the world in terms of their main sponsor.

“It is an agreement for four seasons with a base income of €55m, with a bonus of €1.5m for winning the league and €5m for winning the Champions League,” explained Manel Arroyo, FC Barcelona's Vice President of Marketing and Communications. “The Club is now on a par with Manchester United,” he added, in reference to the club that, until now, had earned most from shirt sponsorship.
 source: FCBarcelona.com
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